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      Edouard Fléchier, a highly talented perfumer, has significantly impacted the fragrance industry with his remarkable creations. Born in Grasse, France, in 1949, Fléchier's interest in fragrances began during his studies in science. He pursued his passion by joining the prestigious Roure Bertrand Dupont perfumery school, where his peers recognized his exceptional talent in fragrance creation.

      Fléchier's perfumery career flourished in the mid-eighties when he became the star perfumer at Roure, creating many of his iconic fragrances. Despite his success, Fléchier remains humble and dedicated to his craft, starting each day with a ritual of smelling raw materials to refresh his knowledge of the fundamentals. This discipline has made his compositions precise yet modern, with unexpected twists that continue to astonish the fragrance world.

      Fléchier's style is harmonious and generous, reflecting the tradition of classic French perfumery, yet with a modern touch. His fragrances are known for their generous proportions and chic appeal, making them stand out. Some of his most famous compositions include Dior Poison, Giorgio Armani Acqua di Gio, Frederic Malle Rose Tonnerre, and Lys Mediterranee. Fléchier's hypersensitive nose, coupled with his uncompromising self-discipline, has undoubtedly cemented his position as one of the most creative perfumers of his generation.

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