FRANCOIS DEMACHY
François Demachy is a renowned French perfumer who has created some of the most iconic fragrances of the modern era. Born in Cannes, Demachy spent most of his life in Grasse, the fragrance capital of the world, where his father owned a pharmacy. After studying dentistry and physiotherapy, Demachy joined Mane and later studied at the school of perfumery company Charabot.
In 1984, Demachy joined Chanel, where he was appointed Director of Research and Development, collaborating simultaneously with the creation of perfumes of Chanel, Ungaro, Bourjois, and Tiffany. After twenty-two years at Chanel, he was appointed Director of Development for the LVMH cosmetics and perfumes division and Christian Dior's main nose in 2006.
At Dior, Demachy has created some of the most popular fragrances in the world, including Sauvage, Miss Dior, and Dior Homme. He has also collaborated in the production of Fendi and Acqua di Parma perfumes, both owned by the LVMH group.
In 2009, Demachy created Miss Dior Chérie L’Eau, a sparkling and distinctive floral scent blended with notes of tangy yet spicy bitter orange, Gardenia, and white musks. He oversaw significant revisions of fragrances Miss Dior and Miss Dior Chérie (eau de parfum) in 2011, renaming Miss Dior Original and simplifying Miss Dior Chérie to simply Miss Dior.
Demachy is known for his passion for his métier, and he draws inspiration from producers, as well as the women and men who wear his creations. An avid traveler, music lover, and admirer of feminine beauty, Demachy continually strives to delight and surprise, thus perpetuating the visionary heritage of Monsieur Dior: “Always do the best possible and never be satisfied.”
In 2021, Demachy was the subject of Nose, a documentary about fragrance that focuses on the full circle of perfume creation, from the people who plant the raw material to the ones who wear the fragrance. The film emphasizes the international coordination it takes to build a scent like Sauvage and shares the credit with farmers and growers across the globe.
François Demachy is a true master perfumer, whose passion and creativity have shaped the world of fragrance as we know it today.
