Georgina Ripollès, born in Barcelona in 1975, belongs to the Ripollès and Segarra, editors and publicists family who were one of the first founders in launching an advertising agency, developing marketing campaigns, texts and designs for helping companies to promote themselves such as Planeta, Salvat and Circulo de Lectores amongst others in Spain. Georgina’s Grandfather worked as an editor. Later this evolved into more complex campaigns where design was also involved. Georgina is the third generation of her family, who is devoted to turning words into art and ultimately, the development of cosmetics and perfumes which explain Somens’ history and who we are today. Georgina Ripollés is a publicist specialized in the creation of cosmetic and perfume brands. She created more than twenty perfume brands, and 164 perfumes. Gio is currently working on the creation of numerous niche perfume and cosmetic brands for worldwide customers. She is nicknamed Gio L’Arôme, Gio a diminutive of her own name, and L’Arôme because of her passion for creating fragrances. Gio was raised surrounded by an international community as well as designs, art, oils and lyrics thanks to her Ripollés Segarra family who were originally from the Spanish Tuscany region. This Spanish region is known to have inspired many renowned artist and indeed inspired her family to establish one of the first advertising agencies in Barcelona in 1960. The style of life and the endevour to work was one of the premises that marked her childhood. She grew up seeing her family working constantly, writting, drawing, models and photographs. She studied advertising and public relation at Barcelona university. A lifejourney told through the aroma of your fragrance created by Somens Essence. Somens will tell your story. Perfectly inspired by the best perfumers around the world, using their expertise in fragrances and the finest materials, culminating in some of the most amazing creations. Whispering the history of our origins and evolving into the people we are today. The journey with Somens begins with the creation of its Reminiscence range, enabling everyone to find a connection with one of its perfumes, either due to a passed memory, a recently created memory or even in view of the person we are becoming. Somens has no boundaries regardless of geographical location as the world transforms into a place where we are all considered equal without prejudice. Somens luxury fragrances capture the essence of our origins, helping to create feelings of nostalgia emanating from our roots.